TDSi, the integrated security manufacturer, has appointed Lynne Allen as Distribution Channel Manager North.
Allen has spent the last 18 years working in the security industry, having previously worked in a sales role at Honeywell and most recently working for organisations such as ACAL BFi, Integrated Security Manufacturing (ISM) and Aiphone as a regional area manager.
In her new role, Allen will increase the TDSi product offering through its distribution vertical markets, supporting distributors and installers from Birmingham to Scotland.
John Davies, Managing Director of TDSi, commented: “We are delighted to welcome Lynne to this vital role, where she will be assisting our distribution partners by ensuring the right products are specified as well as assisting with any demonstrations, in order to win the business.”
Allen added: “It’s extremely important to ensure installers and distributors are fully aware of the TDSi product offering within the market and this is an integral part of my role. My objective is to establish and maintain a strong relationship with all our customers, helping to identify opportunities and working closely with our contacts to win the business.
“TDSi is a forward-thinking business that strives to stay ahead of its competition by foreseeing the changes within the market. I’m excited to be part of a company that is technology driven and always looking forward to the future as well as the current needs of its customers.”