Qlik has partnered with Redington to drive AI adoption across MEA

Qlik-has-partnered-with-Redington-drive-AI-adoption-across-MEA

Share this content

Facebook
Twitter
LinkedIn

Qlik has announced its newest partnership with Redington to aid Qlik’s regional growth strategy across the MEA region (Middle East and Africa).

Following the partnership, Qlik partnerships in MEA will now be streamlined through Redington.

“Unlock the full potential”

David Zember, Senior Vice President (Worldwide Channels and Alliances), Qlik commented: “Partnering with Redington allows Qlik to expand our reach into one of the most dynamic and rapidly growing markets globally.

“Redington’s regional expertise and strong relationships with partners across MEA will enable businesses to unlock the full potential of their data, driving meaningful outcomes through analytics and AI,” added Zember.

The partnership

Through this partnership, Qlik and Redington will deliver the following benefits:

  • Streamlined partner access: As a key Qlik’s distributor in MEA, Redington will manage reseller relationships, simplifying operations for partners and ensuring consistency across 74 countries
  • Localised expertise: Leverage Redington’s deep understanding of the MEA region to tailor Qlik solutions to local business needs, fostering greater adoption
  • Enablement at scale: Provide regional partners with comprehensive training, co-marketing initiatives and demand generation campaigns to accelerate onboarding and engagement
  • Comprehensive solution portfolio: Distribute Qlik’s trusted offerings, including Qlik Talend Cloud for AI-augmented data integration and Qlik Answers for extracting insights from unstructured data

“Optimising operations and unlocking new growth opportunities”

Dharshana Kosgalage, Executive Vice President (Technology Solutions Group), Redington MEA stated: “Redington is thrilled to partner with Qlik to bring advanced data, analytics and AI solutions to businesses across MEA In today’s fast-paced digital economy.

“AI plays a pivotal role in driving smarter decision-making, optimising operations and unlocking new growth opportunities.

“Our extensive regional presence and strong partner network uniquely position us to drive Qlik’s solutions into untapped markets, enabling organisations to harness the power of data and thrive in the digital economy,” Kosgalage added.

“A region of immense opportunity”

Tejas Mehta, Senior Vice President and General Manager (MEA), Qlik stated: “MEA is a region of immense opportunity, where businesses are eager to harness the power of data, analytics and AI to drive growth.

“Our partnership with Redington ensures that organisations across the region have access to advanced, scalable solutions tailored to their unique needs.”

Distribution model

Redington’s distribution model will enable businesses across MEA to:

  • Accelerate AI adoption: Use Qlik Answers to transform unstructured data into actionable insights while maintaining transparency and trust
  • Ensure AI readiness: Leverage Qlik Talend Cloud to create AI-ready datasets with integrated data quality and governance tools
  • Measure and improve data quality: Employ the Qlik Talend Trust Score for AI to assess and ensure data reliability, unlocking the full potential of AI-driven decision-making

By streamlining partnerships through Redington, Qlik notes that it will ensure seamless scalability, robust regional support and tailored enablement programs to meet the needs of MEA’s emerging markets.

Newsletter
Receive the latest breaking news straight to your inbox