PPDS opens new showroom experience centre near New York


Eve Goode
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Philips Personal Display Solutions (PPDS) has announced the expansion of its North American business with the grand opening of its new PPDS Master Showroom experience centre.
The new showroom will be located in Fairfield, New Jersey, positioning it on the outskirts of New York City.
The venue is the second PPDS Master Showroom to be opened globally and the ninth in the network of PPDS Studios.
There have been successful launches in Europe and other places around the world including:
- France
- Germany
- Italy
- Netherlands
- Spain
- Sweden
- UK
- India
The studio will allow visiting partners and customers in the security and surveillance industry to see the sustainability benefits that are available through the company’s digital signage, dvLED, ePaper, business TVs, interactive and videowall hardware and software.
Features of the latest showroom
The showroom covers over 2368 ft² and is fully accessible, including being wheelchair-friendly due to its ground floor studio.
The PPDS Master Showroom had a grand opening which included a ribbon cutting that took place on 24 October 2024.
The showroom has been divided into three spaces that each showcase a selection of flexible solutions tailorable to support the range of needs.
The room features a dedicated ‘Command Centre’ that uses a TAA compliant 2×2 Philips Videowall X-Line (55BDL2105X/17).
Each space is separated using floor-to-ceiling glass panels, creating an open and unrestricted environment.
“A portfolio to support almost any business”
Ron Cottaar, Director of Global Marketing Director and Head of Marketing US, PPDS commented: “PPDS is a provider of total solutions, offering a portfolio to support almost any business, no matter how big, small or creative its needs might be.”
He added: “This stunning new master showroom provides a perfect opportunity for us to work even more closely with our partners and for businesses to experience for themselves what can be achieved.”
What to expect from the showroom
Across the showroom there are over 30 active screens, allowing visitors to experience Philips Professional Displays.
Visitors are greeted by an array of content displayed on a 138” Philips LED All In One and a transparent OLED, while a 25” Philips Tableaux Advanced Colour ePaper (ACeP) display brings a customised welcome for visitors.
PPDS uses an approach to deliver sustainable, low energy solutions that help to provide environmental and cost saving benefits to businesses.
After being unveiled this year the Studio also presents PPDS’ 65” Philips Signage 3000 Series EcoDesign Series.
Unveiled this year, the display delivers unbeatable 4K UHD video while consuming up to 70% less energy versus comparable market offerings without compromising on performance.
LEDing from the front
Solutions Room 2 features the latest products from PPDS’ portfolio of LCD videowall and dvLED innovations that are showcased in a variety of form factors and applications.
These include the recently unveiled Philips Unite All in One range, as well as Philips Unite LED 5000 and 6000 Series which providing users with fast installation times which PPDS claims can take as little as 60 minutes.
Training room
In addition, the PPDS Master Showroom NYC Metro is a destination for PPDS’ teams, partners and customers to host events, provide product training, collaborate and innovate on projects with a fully equipped meeting and training room.
With five rows of desks and capacity to seat more than 25 people at a time, the training room features everything required for a meeting or presentation including:
- 16:9 Philips dvLED wall
- 10” interactive room booking display
- ‘Sustainability wall’ featuring a range of 13”, 25” and 32” Philips Tableaux displays
“The doorstep of the most economically powerful city on the planet!”
Attending the opening of the PDDS Studio Metro’s opening were members of the PPDS North America Team, key partners, customers and media.
Nick Begleries, VP Commercial, North America commented: “We are thrilled to have officially opened our first PPDS Master Showroom in North America and what better location than on the doorstep of the most economically powerful city on the planet!
“New York is home to 41 Fortune 500 companies, more than any other city and according to a recent report there are now more small businesses open in the city than pre-pandemic.”
He added: “This incredible venue brings many exciting new opportunities for businesses in the area, as well as those travelling in by train, plane or automobile.
“There is no better time or place to open our first PPDS Master Showroom in North America and we already have plans for more PPDS Studios in the future.”
“Open to supporting all business”
Jack Boyczuk, Global Business Manager at PPDS, added: “PPDS is open to supporting all business and the PPDS Studio New York Metro has been carefully designed to showcase, test and prove the highly advanced and sustainable display solutions our partners and customers need.”
He concluded: “We look forward to welcoming you to our Master Showroom to see and experience it for yourself.”