Obvious Technologies names new VP of Global Sales


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Obvious Technologies has announced the appointment of Amine Sadi as the company’s new VP of Global Sales.

Sadi will be based in Dubai and has a mission to accompany, drive and expand Obvious Technologies’ growth plan.

Sadi will be bringing his experience, network and knowledge of the software and security industry, combined with strong business acumen, to lead the company’s ambitious expansion plans, in GCC, Europe and beyond.

Not only did Sadi work at Milestone Systems for 13 years – establishing the first office in Paris and leading the MENAT team for the last four years in Dubai – he holds an MBA from SKEMA Business School in International Trade and Finance.

“I am thrilled to be joining the team of such a rapidly growing company which is trailblazing the industry with its strong innovation and organic growth,” he commented.

“This will be an exciting challenge as I am extremely passionate about leadership and high performance management best practices, with a particular emphasis on a people-first philosophy to bring about a positive advancement in organisational culture.”

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