Categories: ISJ Exclusives
Tags: MOBOTIX

Exclusive: Influencing the global security industry

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Phillip Antoniou, Vice President Sales EMEA at MOBOTIX discusses the upcoming ISJ Leaders in Security conference.

In February, International Security Journal announced MOBOTIX as the Platinum partner for the ISJ Leaders in Security conference. The conference, taking place on 25 May in Dubai, is set to bring together 120 of the Middle East’s leading security figures to discuss the hottest topics impacting security in the region and around the world.

International Security Journal caught up with Phillip Antoniou, Vice President Sales EMEA at MOBOTIX to find out why the Middle East is such an important market for the company and what key messages they will be sharing at ISJ Leaders in Security.

Creating a better environment

The ISJ Leaders in Security conference, held in association with MOBOTIX, is creating quite a buzz throughout the industry with some of security’s biggest vendors and associations already announced as partners. Phillip Antoniou explained why MOBOTIX has decided to partner with the event: “This conference presents us and the wider security industry with a fantastic opportunity to put the real trends and topics at the forefront of the global security discussion.

“It enables us to identify the real pain points for users and discuss them openly with our colleagues to find a way of making things better. At the end of the day, it is about improving solutions, applications and creating a much better environment for everybody.”

Antoniou revealed that the key message that MOBOTIX will be sharing at the conference will centre around cybersecurity in the surveillance sector. He said: “Many people and organisations talk about cybersecurity and protecting data but actually do very little about it, the right technology with the correct credentials should be used in this case to support the cybersecurity focus.

“So the key message from us is that if it is so important to protect this data and information, what are you doing about it? We have responsibility as manufacturers to inform partners of what the right approach is and that installers should be considering the quality of technology and how it safeguards the information.”

MOBOTIX has been rapidly growing its footprint in the Middle East over the past few years, Antoniou highlighted why the region is so important to the company: “We have been operating in the Middle East for a very long time and it is one of the regions where we see significant year on year growth. The adoption of new technologies and the willingness to look at every possible solution is what makes the Middle East so special.

“I would say the approach in the Middle East falls very much in line with MOBOTIX’s strategy. We don’t generally run with the herd, we like to do things differently as we always ask how things can be done better. It’s the same with the Middle East region, they are the leaders in looking at what technology is coming next and how it can improve people’s lives.”

Expanding the portfolio

The huge growth that MOBOTIX has enjoyed recently was demonstrated at Intersec 2022, where the company announced it had acquired Vaxtor Group, an Artificial Intelligence (AI) based video analytics provider, specialising in Optical Character Recognition (OCR) and Deep Learning technologies.

Vaxtor’s OCR analytics technology and in particular, its Automatic License Plate Recognition (ALPR) products, provide a wide range of solutions for numerous vertical market segments. With 100% in-house development, the company’s technical vision, expertise, continuous R&D investment and product quality have secured year-on-year growth and healthy operating profits. Vaxtor has a broad global customer base in 50 countries and partners with most of the relevant players in the industry, delivering both camera agnostic and at the edge video analytics in various sectors.

In addition, Vaxtor’s products are tailor made for the MOBOTIX 7 high performance camera platform and have the competitive advantage that its analytics apps can be run decentralised on board the camera, removing the need for expensive peripheral hardware. They are also integrated into the MOBOTIX HUB video management software.

Antoniou added: “This acquisition is a significant step in our strategy of strengthening our Artificial Intelligence and Deep Learning capabilities and, whilst Vaxtor will continue to operate as a stand-alone company, is based on compelling commercial and development synergies and clear strategic benefits for both parties.

“It is very significant as it’s the first acquisition we have completed and it won’t be the last one. We are continuously looking to expand our portfolio in terms of the technology and services that we can offer.”

More acquisitions are not the only thing on MOBOTIX’s 2022 roadmap, with numerous product updates set to be announced as well. Antoniou concluded: “We’ve got lots of product splashes planned throughout the year as well as key updates being added to existing products. We are a company that has looked to invest, even throughout the COVID pandemic, and that will continue to be our long-term plan moving forwards.”

The ISJ Leaders in Security conference, held in association with MOBOTIX, will take place on Wednesday 25 May at the Grosvenor Hotel in Dubai, UAE. To find out more information, please visit www.isjleadersinsecurity.com

This article was originally published in the March 2022 edition of International Security Journal. Pick up your FREE digital edition here.

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