Eaton and SBM partner in Saudi Arabia


James Thorpe
Share this content
Eaton has recently signed a partnership agreement with Saudi Business Machines (SBM) to act as the company’s exclusive IT systems integrator for Saudi Arabia.
SBM is one of the Kingdom’s largest systems integrators, specialising in data centres and other mission critical infrastructure.
Eaton & SBM
The new partnership will enable Eaton to leverage SBM’s extensive reach and expertise.
The intelligent power management company will deliver comprehensive data centre solutions catered to the rapidly growing market in the region.
“We are delighted to be partnering with SBM as our latest IT systems integrator for Saudi Arabia,” commented Ashraf Yehia, Managing Director, Eaton Middle East.
“The market potential in Saudi Arabia is immense and through this collaboration, we aim to provide state-of-the-art power management solutions that empower organisations to unlock their full potential in the digital landscape.”
“Dynamic and rapidly evolving”
Hassona Al Quraan, Vice President Infrastructure and Network Technology, SBM said: “We come together to acknowledge the immense importance of this partnership and the transformative power it holds.
“The world of data centres is a dynamic and rapidly evolving landscape, where the demand for innovative solutions and services continues to surge.
“By forging this partnership with Eaton, we are not only solidifying our commitment to each other but also positioning ourselves at the forefront of this industry.
“Together, we possess the collective strength, expertise and resources to not only meet the growing demands of the market but to surpass them.”