Abloy UK names new Regional Specifications Manager
James Thorpe
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Abloy UK has confirmed Kevin Birch as its Regional Specifications Manager in the Republic of Ireland.
Birch – who has been appointed to develop and strengthen the company’s presence in the region – brings a wealth of access solutions experience to the role, having spent over 13 years in the Middle East and working within business development to support some of the world’s biggest companies.
After relocating to Ireland, Birch worked within access control, commercially and residentially, for two years – he is keen to develop relationships with new and existing clients within the region and work closely with specifiers and system integrators, educating the Irish market on access control systems, compliance and standards and Abloy solutions.
“As the main point of contact for Abloy in Ireland, I’m very much looking forward to getting to know our customers and partners and helping to drive the business forward,” Birch said.
“This is an exciting industry to be in right now with so many developments in technology and standards for access control solutions – a crucial part of society today.
“I am enthusiastic and passionate to offer the highest quality of service possible to assist the Irish market. I believe it’s important to be open and accessible, being located in region is a positive move offering local support.
“Although I am in Ireland and my colleagues are based in the UK, everyone has been so supportive, ensuring I have everything I need to do my job and educating me on the Abloy brand and its range of high security access solutions. I couldn’t have asked for a better welcome.”
Pat Jefferies, Commercial Director at Abloy UK, added: “Bringing Kevin onto the team is a massive win for us. Somebody of Kevin’s expertise and experience is hard to find, and so when we became aware of his potential and availability in the Republic of Ireland, we knew we had to approach him.
“From training and working with Kevin, I can tell he is the right fit for Abloy UK – he is outgoing and friendly, as well as extremely knowledgeable about access solutions, and I can tell he will be a trusted advisor for the Irish market.
“We wish him the best of luck in his new role.”